Does it work? I don’t care. I love it!

We all remember Eyjafjallajökull. The ash stopped Europe – and the world was on hold for a while. Iceland’s visitor numbers have dropped drastically since this event. Now the Icelandic government tries to get the tourists back to the beautiful island. They have created an innovative “Inspired by Iceland” campaign to help the tourism industry. I don’t know if this will help – but i love this YouTube clip. It makes me happy 🙂 Thnx Iceland.

“The Inspired By Iceland”: the Icelandic government, Reykjavik city, Trade Council of Iceland, Tourist Board of Iceland and the Travel Industry Association.